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  • Selling Your Home
  • Selling Process
  • PRE-INSPECTION
  • STAGING
  • PHOTOS
  • MARKETING
  • SCARCITY
  • PRICING
  • NEGOTIATION

A detailed inspection report can identify any structural or mechanical problems before you list your home for sale. We will have a licensed home inspector come out and conduct a detailed inspection, which will result in a detailed inspection report. It will alert you in advance of issues that buyers will likely flag when they do their own inspection later in the process. By being a few steps ahead of the buyer, sellers might be able to speed up the selling process by doing repairs in tandem with other home prep work. This means by the time the house hits the market, it should be ready to sell, drama-free and quickly

Staging a home attracts buyers and can increase your chance of selling. The reason for this is that it helps potential buyers visualize how the rooms will look and feel instead of having to imagine furniture in an empty room. This makes the home feel warmer and more inviting. The National Association of Realtors reports that home staging had a decisive effect on 40% of home buyers.To accomplish this, we strongly recommend using the services of a professional home staging company.

You may be wondering what the difference is between home staging and interior design, and you wouldn’t be alone. How can you tell the difference? While home staging is a type of home design, it is in fact different from interior design. Home staging means preparing a home for sale. On the other hand, interior design refers to the act of working with a homeowner to personalize the design to their particular tastes. Staging, from our perspective, is positioning your home based on the trends in the marketplace that buyers are responding to. It may involve colors, the amount of light present, or arranging the furniture in a more inviting way.

The end goal of staging is for a prospective buyer to stamp their feet, throw their hands up and say, “I want this house. What do I need to do to get it, how much do I need to spend, and how do we ensure that nobody else gets this home?”

That’s the WOW factor we want to create, and home staging is a big piece of that.

Since almost every prospective buyer will be looking at photographs of your property before they schedule an actual viewing, the third thing we need to sell your home for top dollar is world-class photography.

When we say world class, we are not talking about taking photos on your mobile phone, work with your real estate agent to schedule a photographer to capture marketing photos of your home. High-quality photos are critical, since maximizing your home’s online appeal can make all the difference between a quick sale or a listing that languishes.

Some real estate agents build professional photography and virtual online tours into their suite of services. If they don’t, though, you might want to seek a photographer out on your own. The fee for professional photography will vary based on the size of your home, its location and how long it takes to shoot the property.

A professional photographer, with a strong portfolio, knows how to make rooms appear bigger, brighter and more attractive. The same goes for your lawn and outdoor areas. Dimly lit online photos can turn off homebuyers before they even have a chance to read about the lovely bike path nearby or the new roof you just installed, so well-taken photos can really pay off.

Nowadays, a large part of selling a home happens online. In fact, 95% of homebuyers use online tools to search for their next house. So whether you’re partnering with a real estate agent or handling the sale on your own, using the Internet like a pro will get you the information you need to sell your home online. To accomplish our objectives, our marketing plan may include, but not be limited to, the following:

  • Broker Preview
  • Property Brochures
  • Email Marketing
  • Just Listed Postcard
  • Signage
  • OC Homes
  • OC Estates
  • Executive Global Magazine
  • Architectural Digest
  • Coastal Real Estate Guide
  • Omni Escapes Magazine
  • JetSet Magazine
  • Financial Times
  • Bloomberg
  • Mansion Global
  • Wall Street Journal
  • LinkedIn
  • Facebook
  • YouTube
  • Instagram
  • Pinterest
  • Trulia
  • Zillow
  • Realtor.com
  • MLS.com

In addition to creating a sense of urgency, we also want to create scarcity. You might be thinking that scarcity is something that we cannot create, but let us tell you how we do it. We create scarcity by marketing your property as a unique individual property that really cannot be compared with anything else — a property that’s one of a kind.

And it works.

We want to create scarcity in your marketplace by identifying unique features about your property and then positioning your property accordingly.

What are the unique features of your property that makes it truly one of a kind?

Even in competitive markets, buyers don’t want to pay more than what the comparables, or “comps” show, so it’s crucial to get the pricing right. Going too high can backfire, homes that are priced too high will turn off potential buyers, who may not even consider looking at the property, while underestimating a home’s value might cause you to leave money on the table.

We will price your home right from the start, consult your neighborhood’s comps. These are data sheets about recently sold properties in a specific area. At a glance, you can get an idea of what homes around you are selling for.

In addition, homes with multiple price reductions may give buyers the impression there’s something wrong with your home’s condition, or that it’s undesirable. So it’s best to eliminate the need for multiple reductions by pricing your home to attract the widest pool of buyers from the start.

We have strong negotiation skills to guide you through the sale and play liaison with prospective buyers. Top agents can also make a difference in closing negotiations faster and selling homes 65% quicker than average agents.

As your agent, we will never come across as needing to sell. We will never say things like:

“I would like to work out an offer with you.”
“We would love to see something from you.”
“Send me whatever you’ve got. I will present it to my client, you never know what will happen.”

Rather, we will constantly position your property as one that is going to move quickly, and for top dollar, saying things like:

"I would love to find time for you to see the home because I’m not sure how much longer it is going to be on the market.”
“I doubt this amazing property will last this weekend.”
“Is your client prepared to move quickly? Because that’s what it is likely to take to get a home like this.”

So, throughout the entire transaction, we will negotiate from a position of strength. This positioning will enable us to achieve the maximum sale price in the quickest possible time.

Recently Sold MLS Listings

11431 Waterstone Loop Drive, Windermere image
11431 Waterstone Loop Drive, Windermere $15,300,000

None

  • 5 Beds
  • 8 Baths
  • Waterstone SubDv.
  • 34786 Zip Code
9225 Lake Mabel Drive, Orlando image
9225 Lake Mabel Drive, Orlando $12,500,000

This Palatial & Private Estate is an Architectural Masterpiece by Master Builder, Victoria Martoccia, & 2010’s Parade of Homes High End Custom Home Winner. The nearly 12,...

  • 9 Beds
  • 10.5 Baths
  • 32836 Zip Code
10224 Summer Meadow Way, Golden Oak image
10224 Summer Meadow Way, Golden Oak $12,000,000

Welcome to Capolavoro, an Italianate masterpiece located in the Four Seasons Private Residences within Golden Oak at Walt Disney World Resort. Exceptional luxury, thought...

  • 6 Beds
  • 6.5 Baths
  • Golden Oak Ph 3 SubDv.
  • 32836 Zip Code
9927 Giffin Court, Windermere image
9927 Giffin Court, Windermere $11,000,000

!!!! Nestled in one of Central Florida’s most exclusive 24-hour privately gated golf communities, Isleworth, is a rare and unique sprawling lakefront mansion. Positioned ...

  • 12 Beds
  • 11.5 Baths
  • Isleworth SubDv.
  • 34786 Zip Code
1000 Genius Drive, Winter Park image
1000 Genius Drive, Winter Park $10,650,000

Perfectly positioned along the shores of Lake Virginia and Lake Mizell on the Winter Park Chain of Lakes, this majestic Mediterranean estate rests on approximately two ac...

  • 10 Beds
  • 10.5 Baths
  • Windermere Woods SubDv.
  • 32789 Zip Code
5115 Fairway Oaks Drive, Windermere image
5115 Fairway Oaks Drive, Windermere $10,600,000

SOLD DATA ONLY.

  • 7 Beds
  • 7.5 Baths
  • Isleworth 01 Amd SubDv.
  • 34786 Zip Code
1411 Via Tuscany, Winter Park image
1411 Via Tuscany, Winter Park $10,500,000

One of Winter Park's most notable landmark properties defines architectural excellence in an inspiring renovation of a Tuscany vineyard estate, with arguably one of the s...

  • 5 Beds
  • 8.5 Baths
  • Cloister Grove Sub SubDv.
  • 32789 Zip Code
9288 Blanche Cove Drive, Windermere image
9288 Blanche Cove Drive, Windermere $9,995,000

Under Construction. Under construction, with a small window of time to still make it your own. Nestled behind the famed gates of Isleworth, one of the most exclusive pri...

  • 6 Beds
  • 8.5 Baths
  • Isleworth 7th Amd SubDv.
  • 34786 Zip Code
10120 Enchanted Oak, Orlando image
10120 Enchanted Oak, Orlando $9,700,000

Welcome to the heart of Orlando. This masterpiece by Jones Clayton is surrounded by extravagance and comfort. Golden Oak at Walt Disney World® Resort is one of the most d...

  • 5 Beds
  • 6.5 Baths
  • Golden Oak SubDv.
  • 32836 Zip Code
Golden Oak image
Golden Oak $9,250,000

Golden Oak at Walt Disney World® Resort is a residential resort community where families can live in the embrace of luxury, privacy and the magic of Disney. This gated co...

  • 5 Beds
  • 7.5 Baths
  • Golden Oak Ph 01c SubDv.
  • 32836 Zip Code
10114 Enchanted Oak Drive, Golden Oak image
10114 Enchanted Oak Drive, Golden Oak $8,500,000

Welcome to The Beauvoir, surrounded by extravagance and comfort. Golden Oak at Walt Disney World® Resort is one of the most distinct and desirable neighborhoods in Orland...

  • 6 Beds
  • 7.5 Baths
  • Golden Oak SubDv.
  • 32836 Zip Code
10285 Summer Meadow Way, Golden Oak image
10285 Summer Meadow Way, Golden Oak $8,400,000

An elegant respite at FOUR SEASONS PRIVATE RESIDENCES ORLANDO, Encantada is the perfect blend of sophistication and resort living. At 7,367 square feet, this Spanish styl...

  • 5 Beds
  • 5.5 Baths
  • Golden Oak Phase 3 SubDv.
  • 32836 Zip Code
10309 Summer Meadow Way, Orlando image
10309 Summer Meadow Way, Orlando $7,945,000

NEW FOUR SEASONS PRIVATE RESIDENCES ORLANDO AT WALT DISNEY WORLD® RESORT HOME FOR SALE- Inspired by mid-century modern architectural icons, this Gardenside Phil Kean home...

  • 6 Beds
  • 6.5 Baths
  • Golden Oak Phase 3 SubDv.
  • 32836 Zip Code
10243 Summer Meadow Way, Orlando image
10243 Summer Meadow Way, Orlando $7,600,000

NEW FOUR SEASONS PRIVATE RESIDENCES ORLANDO AT WALT DISNEY WORLD® RESORT HOME FOR SALE- A custom Italianate inspired manor, Casa Serena, greets guests with a grand galler...

  • 6 Beds
  • 7.5 Baths
  • Golden Oak Ph 3 SubDv.
  • 32836 Zip Code
5018 Latrobe Drive, Windermere image
5018 Latrobe Drive, Windermere $7,300,000

This exquisite French chateau offers a prime location along the shores of Lake Bessie within the renowned Isleworth Golf & Country Club. Elegantly situated with a backdro...

  • 7 Beds
  • 7.5 Baths
  • Isleworth SubDv.
  • 34786 Zip Code
9718 Chestnut Ridge Drive, Windermere image
9718 Chestnut Ridge Drive, Windermere $7,120,000

New Photos & Video Added! Poised on more than two acres along the shores of Lake Bessie, this extraordinary custom estate offers a prime lakefront location in the desired...

  • 4 Beds
  • 5.5 Baths
  • Isleworth SubDv.
  • 34786 Zip Code
Winter Park image
Winter Park $7,000,000

Elegant Mediterranean lakefront estate only footsteps from downtown Winter Park’s Park Avenue district. This is an amazing opportunity to find a newer, 1-owner custom-bui...

  • 4 Beds
  • 4.5 Baths
  • Town Of Winter Park (Old Town) SubDv.
  • 32789 Zip Code
5018 Latrobe Drive, Windermere image
5018 Latrobe Drive, Windermere $6,900,000

Gracious lakefront living at its finest, this exquisite French chateau offers a prime location along the shores of Lake Bessie within the renowned Isleworth Golf & Countr...

  • 7 Beds
  • 7.5 Baths
  • Isleworth SubDv.
  • 34786 Zip Code
10173 Mattraw Place, Golden Oak image
10173 Mattraw Place, Golden Oak $6,700,000

Ideally situated on an oversized lot in the Marceline neighborhood of Golden Oak, timeless Mediterranean features blend harmoniously with the natural environment. Upon en...

  • 6 Beds
  • 7.5 Baths
  • Golden Oak Ph 2b & 2c SubDv.
  • 32836 Zip Code
9236 Bay Point Drive, Orlando image
9236 Bay Point Drive, Orlando $6,475,000

Located in the gated community of Bay Point, inside of Bay Hill. This brand new lakefront home is the definition of elegance. As you drive up the stone driveway and 4 car...

  • 5 Beds
  • 8.5 Baths
  • Bay Point SubDv.
  • 32819 Zip Code
10138 Enchanted Oak Drive, Golden Oak image
10138 Enchanted Oak Drive, Golden Oak $6,195,000

Golden Oak at WALT DISNEY WORLD Resort Home for Sale - Montecito exudes charm and sophistication with its exceptionally designed Spanish Revival architecture. This home i...

  • 5 Beds
  • 5.5 Baths
  • Golden Oak Ph I Homeowners Association, Inc. SubDv.
  • 32836 Zip Code
1001 Anchorage Court, Winter Park image
1001 Anchorage Court, Winter Park $6,100,000

Magnificent New Custom Downtown Winter Park estate, built by one of the country’s top builders, this architectural masterpiece is situated just steps from Park Avenue’s u...

  • 5 Beds
  • 6.5 Baths
  • Chapman & Chase Plan/Town/Wint SubDv.
  • 32789 Zip Code
6131 Grosvenor Shore Drive, Windermere image
6131 Grosvenor Shore Drive, Windermere $6,100,000

Simply put...WOW! Words cannot fully describe the magnificence of this custom built Goehring & Morgan lakefront home located in the esteemed gated golf community of Keene...

  • 6 Beds
  • 6.5 Baths
  • Keenes Pointe SubDv.
  • 34786 Zip Code
5534 Osprey Isle Lane, Orlando image
5534 Osprey Isle Lane, Orlando $6,100,000

Overlooking stunning lakefront vistas this magnificent one-of-a-kind Estate is sited on over one acre, directly on Lake Chase of the pristine Butler Chain of Lakes. Locat...

  • 5 Beds
  • 5.5 Baths
  • Isle Osprey At Drive Phillips SubDv.
  • 32819 Zip Code
10205 Tavistock Road, Orlando image
10205 Tavistock Road, Orlando $6,000,000

Privacy, Space & Views! Not another lot like this one inside Lake Nona Golf & Country Club! Over 2 acres, Main House, Guest House, Private Tennis Court, Private Pool & Pe...

  • 6 Beds
  • 8.5 Baths
  • Lake Nona Ph 01a Prcl 07 SubDv.
  • 32827 Zip Code
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